Augmented Reality: Meet the artists creating the future of storytelling

The art world is always looking for new mediums to create with. As technology advances so does the art world. People are always moving forward in ways to create. “These illustrators, designers, and digital sculptors believe that augmented reality (AR) has the potential to unlock new forms of storytelling and self-expression.” Who knows how far AR will go but these artists aren’t waiting to around for the future: They’re creating now. Everybody has heard of Pokemon GO using AR, and even iOS measure app, but something that hasn’t been explored vastly, is augmented reality art. Many design tools continue to be developed and furthered, such as Reality Composer, and Adobe Aero.

Heather Dunaway Smith

Previously a multimedia technician at Apple, Heather discovered the creative potential of technology. She studied interactive multimedia out of a desire to tell stories that connected the audience and art. Today her art pushes the boundaries of AR, using Manu interactive elements and immersive experiences. “AR is especially good at allowing people to try on different perspectives and realities. The illusion of proximity makes the work really impactful. Experiences that seem to happen in your immediate physical space automatically feel personal and emotionally potent. If the piece is truly responding to the audience, it will give them a sense of agency and ownership over the work. The line between art and audience is blurred, leading to a deeper emotional connection.”

from Heather Dunaway Smith

Andrew Wilson

Andrew Wilson has been doing ink on paper calligraphy for nearly 7 years. He eventually discovered ProCreate on the iPad. Once he began he never turned back. He was eventually incorporating his work into the program Rough Animator and Procreate’s animation tools. “I enjoy creating lettering that has a tangible quality; something that creates the illusion of depth using light and shadow. Around a year ago I started seeing people experimenting with augmented reality using Slide AR, an uncomplicated app that allows you to arrange PNGs and GIFs in a 3D space. For me, this seemed like a great way to expand on the 3D elements I had already been trying to bring to my work.”

from Andrew Wilson on instagram

Susi Vetter

AR began as an experimentation to play and have fun, but it ended up becoming apart of her everyday workflow. She now illustrates and animates with programs such as, Procreate, Photoshop, and After affects. He works become reality in Artivive, Adobe Aero, and Facebook’s Spark AR. “There’s this magic moment when you alter or enhance the physical world with something virtual — that’s the tension I like to work with in AR and what I focus on in my process. I like making the jump from a pencil sketch in the physical world to a finished art piece in AR. I ask myself what the AR layer does to the physical art, what different aspects it adds, how it can surprise or shock and make the artwork complete. When creating a piece with AR, I like to think of it as a necessary part of the artwork and not decoration.” Another thing Susi discovered was the level of sharing and collaboration on ideas in the AR community. he hopes the excitement for these virtual mediums continue to grow.

from Susi vetter on instagram